Profit Margin Calculator
Find your profit margin — or the price to charge for the margin you want.
%
—Profit margin
—Profit
—Selling price
—Equivalent markup
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How it works
Profit margin = (price − cost) ÷ price × 100. To reach a target margin, price = cost ÷ (1 − margin ÷ 100): a 40% margin on a cost of 60 needs a price of 100. A margin can never reach 100%, because the price would have to be infinite.
FAQ
Margin or markup?
Margin divides profit by the price; markup divides it by the cost. 40% margin = 66.7% markup.